Lynam Tax are a 2 partner firm offering specialist tax advice. They specialise in advising businesses and individuals who have tax disputes with HM Revenue & Customs.
When Lynam Tax first approached us they were a new business but with 35 years accumulative experience in accounting and tax advice they extensively know their sector and the direction they wish to pursue.
Due to the nature of their business being a very unique sector where clients are unlikely to require their services more than once in their business lifetime. It was important to build a website which would focus on good quality relevant content and good factual information to draw users into the site. A key element of the website was working alongside SEO Expert Ian Lockwood, who advised on keyword analysis, link building and google adwords. Understanding Ian’s working knowledge of SEO gave us extra information to improve the bespoke CMS to ensure the SEO requirements were fulfilled.
We focused the design as a text heavy website with minimal imagery. While still ensuring good aesthetics throughout the website. Along with the CMS driven website we integrated a Wordpress blog to manage the tax news for good exposure for SEO reasons and keeping users up to date with relevant news. The latest blog news was then fed into the website homepage, with a seamless design.